Comments on: The First “Fifteen Minute Friday” Pitch Post http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/ Copywriting Beyond the Words :: The Freelance Writer's Life Wed, 04 Nov 2009 18:46:36 -0500 http://wordpress.org/?v=2.8.6 hourly 1 By: » This Week’s “Fifteen Minute Friday” Pitch Post: The Case Study Short Course The Copywriter Underground: Copywriting Beyond the Words :: Modern Marketing Strategies for Copywriters & Businesses http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/comment-page-1/#comment-248 » This Week’s “Fifteen Minute Friday” Pitch Post: The Case Study Short Course The Copywriter Underground: Copywriting Beyond the Words :: Modern Marketing Strategies for Copywriters & Businesses Fri, 15 Dec 2006 17:47:22 +0000 http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/#comment-248 [...] My original intention for Fifteen Minute Friday was simple: it was a tool which forced me to invest a few minutes each week looking for new opportunities with existing clients. [...] [...] My original intention for Fifteen Minute Friday was simple: it was a tool which forced me to invest a few minutes each week looking for new opportunities with existing clients. [...]

]]> By: Tom Chandler http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/comment-page-1/#comment-115 Tom Chandler Fri, 01 Dec 2006 18:50:18 +0000 http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/#comment-115 Thanks Dianna! I'm working on an article about the need for "process" in marketing - something I learned about the hard way in my consulting practice. Small business needs a process, or things just don't get done. Nowhere is that more apparent than in new biz work. Have a great weekend. Thanks Dianna! I’m working on an article about the need for “process” in marketing – something I learned about the hard way in my consulting practice.

Small business needs a process, or things just don’t get done. Nowhere is that more apparent than in new biz work. Have a great weekend.

]]> By: Dianna Huff http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/comment-page-1/#comment-114 Dianna Huff Fri, 01 Dec 2006 18:42:08 +0000 http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/#comment-114 Tom, Great post! I've done this before -- pitch other types of projects to clients -- but haven't taken a systematic approach to it. You've given me food for thought. Tom, Great post! I’ve done this before — pitch other types of projects to clients — but haven’t taken a systematic approach to it. You’ve given me food for thought.

]]> By: Tom Chandler http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/comment-page-1/#comment-113 Tom Chandler Fri, 01 Dec 2006 18:29:58 +0000 http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/#comment-113 Thanks Michael. Good resources. I've pitched white papers before, and you're right - they're not a tough sell. I admit I avoid white paper work simply because it's not what I love to do. And writing about the things you love is a recurring theme here. Still, I already know the subject matter, and armed with what I didn't know about syndication, I think it'll be a good pitch. Thanks Michael. Good resources. I’ve pitched white papers before, and you’re right – they’re not a tough sell.

I admit I avoid white paper work simply because it’s not what I love to do.

And writing about the things you love is a recurring theme here.

Still, I already know the subject matter, and armed with what I didn’t know about syndication, I think it’ll be a good pitch.

]]> By: Michael A. Stelzner http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/comment-page-1/#comment-112 Michael A. Stelzner Fri, 01 Dec 2006 17:07:57 +0000 http://copywriterunderground.com/2006/12/01/the-first-fifteen-minute-friday-pitch-post/#comment-112 Tom; This is a great idea. I think you will be surprised how easy it is to pitch white papers, especially in relation to generating leads. Here is some fodder for your pitch: http://www.successful-blog.com/1/the-persuasive-power-of-white-papers/ http://www.successful-blog.com/1/luring-prospects-with-white-papers/ Mike Tom;

This is a great idea. I think you will be surprised how easy it is to pitch white papers, especially in relation to generating leads.

Here is some fodder for your pitch:

http://www.successful-blog.com/1/the-persuasive-power-of-white-papers/
http://www.successful-blog.com/1/luring-prospects-with-white-papers/

Mike

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