The Copywriter Underground

The Copywriter’s Crucible digs into the burgeoning online freelance writer market and finds some truly unpretty stuff.
Topping the list is an SEO firm who advertises “a team of experienced content writers who are trained in writing quality search engine optimised content” - while simultaneously telling writers that “writing the content is simply a case of [...]

In a stunning example of just how bad the drug problem has gotten in this country, readers (and Michael Stelzner) have decided that the Copywriter Underground ranks among the Top 10 Writer’s Blogs.
Kudos to Michael Stelzner of the Writing White Papers blog for wading through all the nominations, and to Carson of Content Done Better [...]

I was reading a fly fishing blog about a “local rural legend” - a story about an animal you know doesn’t exist, but has managed to survive in myth for the better part of a century.
Every region has one - the animal/man/whatever that’s been spotted numerous times over the years, but never actually seen or [...]

This piece at Marketing Sherpa suggests this year’s perfect Christmas gift might be the gift of marketing for an entrepreneur.
It’s a good idea. But I started thinking.
Am I the only Web-capable writer/Web geek out here who spends what seems like an inordinate amount of time on free gigs?
Years ago, I realized I didn’t necessarily want [...]

Investing fifteen minutes a week dreaming up potential new projects - and pitching them to existing clients - might be a freelancer’s best, most-overlooked new-business weapon.
And in a recent post, I vowed to do that every Friday. And to post the results here.
Welcome to the Underground’s first Fifteen Minute Friday.
Today’s idea?
It’s a little off my [...]