Actually, I never mentioned the word “client” in that post. I simply meant he should leverage all his marketing activities, including his Internet appearances…
And I apologize. I just assumed that you were referring to the client. I guess I should keep in mind the acronym for the word assumed. Thanks for visiting my blog.
Oops, Jose, my apologies for the blunt reply. Didn’t mean it the way it reads to me now.
“Leveraging” a client sounds a little mercenary, but it’s the point of my Fifteen Minute Pitch Posts (every Friday), where you invest fifteen minutes pitching good, useful projects to your existing clients.
Jose: To see all the Fifteen Minute Pitch posts, scroll all the way down the sidebar to the “Categories” box, and click the “Fifteen Minutes” category.
I don’t know if you had a chance to view my blog. As an aspiring writer I’d appreciate a seasoned copywriter’s opinion of my writiing style. If you have an opportunity, take a look and let me know what you think. Thanks.
Time is tight nowadays, and I’m certainly no professional coach. I’ll swing by, but keep in mind you don’t need to impress writers. You need to impress clients.
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Very funny! I love British humor.
I also have a question. I’m not a copywriter, but I wanted to know what it meant to leverage a client. I read this in a comment you left on this post.
Posted 17 Feb 2007 at 7:07 am ¶Actually, I never mentioned the word “client” in that post. I simply meant he should leverage all his marketing activities, including his Internet appearances…
Thanks for stopping by.
Posted 17 Feb 2007 at 7:48 am ¶Feel the rush.
Cure the rash.
The worst/best part… I’ve seen worse!
CDB
Posted 17 Feb 2007 at 7:56 am ¶Your welcome Tom,
And I apologize. I just assumed that you were referring to the client. I guess I should keep in mind the acronym for the word assumed. Thanks for visiting my blog.
Jose
Posted 17 Feb 2007 at 11:24 am ¶Oops, Jose, my apologies for the blunt reply. Didn’t mean it the way it reads to me now.
“Leveraging” a client sounds a little mercenary, but it’s the point of my Fifteen Minute Pitch Posts (every Friday), where you invest fifteen minutes pitching good, useful projects to your existing clients.
TC
Posted 17 Feb 2007 at 12:33 pm ¶Not a problem. I was just curious about the meaning of leveraging.
Your Friday Pitch posts sound like a good idea. I’ll have to take a look at them.
Jose
Posted 17 Feb 2007 at 12:51 pm ¶Jose: To see all the Fifteen Minute Pitch posts, scroll all the way down the sidebar to the “Categories” box, and click the “Fifteen Minutes” category.
Easy as pie.
Posted 17 Feb 2007 at 5:41 pm ¶Thanks Tom. I found them, and will read them.
I don’t know if you had a chance to view my blog. As an aspiring writer I’d appreciate a seasoned copywriter’s opinion of my writiing style. If you have an opportunity, take a look and let me know what you think. Thanks.
Posted 18 Feb 2007 at 11:20 am ¶Jose;
Time is tight nowadays, and I’m certainly no professional coach. I’ll swing by, but keep in mind you don’t need to impress writers. You need to impress clients.
Posted 20 Feb 2007 at 9:30 am ¶Thought you would enjoy:
http://www.youtube.com/watch?v=8Ou7DcmEogM
Very good Jaws viral about pitching, from the people who made Truth in Ad Sales
Posted 09 May 2007 at 5:11 am ¶Post a Comment