Comments on: Today’s Friday Fifteen Minute Pitch Post? PPC Ads… http://copywriterunderground.com/2007/02/16/todays-friday-fifteen-minute-pitch-post-ppc-ads/ Copywriting Beyond the Words :: The Freelance Writer's Life Wed, 04 Nov 2009 18:46:36 -0500 http://wordpress.org/?v=2.8.6 hourly 1 By: Tom Chandler http://copywriterunderground.com/2007/02/16/todays-friday-fifteen-minute-pitch-post-ppc-ads/comment-page-1/#comment-2655 Tom Chandler Sat, 24 Feb 2007 19:41:40 +0000 http://copywriterunderground.com/2007/02/16/todays-friday-fifteen-minute-pitch-post-ppc-ads/#comment-2655 What I had in mind was simply this: many of my clients already manage their own PPC campaigns, yet they often don't update their ads with every product launch or product update. Or perhaps they haven't tested a new ad in some time. It's a small add-on gig for a writer that also adds a little value to the client relationship. Pitching PPC to a client who isn't using it already is not a bad idea, but a bigger post than this one... 8-) What I had in mind was simply this: many of my clients already manage their own PPC campaigns, yet they often don’t update their ads with every product launch or product update.

Or perhaps they haven’t tested a new ad in some time.

It’s a small add-on gig for a writer that also adds a little value to the client relationship.

Pitching PPC to a client who isn’t using it already is not a bad idea, but a bigger post than this one… 8-)

]]> By: Steve Burris http://copywriterunderground.com/2007/02/16/todays-friday-fifteen-minute-pitch-post-ppc-ads/comment-page-1/#comment-2642 Steve Burris Sat, 24 Feb 2007 15:30:12 +0000 http://copywriterunderground.com/2007/02/16/todays-friday-fifteen-minute-pitch-post-ppc-ads/#comment-2642 I've seen tons of offers to manage your entire pay per click campaigns but i don't recall seeing any offers to simply write ppc ads. What kind of price tag should a writer place on such a typical job? Let's assume the client has only a few items and only needs a few well written ads. And would it be wiser to package the ad writing with a let us launch your campaign and you manage it after we get it cranking type offer? I’ve seen tons of offers to manage your entire pay per click campaigns but i don’t recall seeing any offers to simply write ppc ads.

What kind of price tag should a writer place on such a typical job? Let’s assume the client has only a few items and only needs a few well written ads.

And would it be wiser to package the ad writing with a let us launch your campaign and you manage it after we get it cranking type offer?

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