Thanks to the Copywriter’s Crucible for alerting us to this one — a short video created by Microsoft Digital Advertising Solutions (of all people).
It satirizes the master/slave relationship many advertisers still wish existed — and is a pointed (if symbolic) reminder of the changing role of the copywriter.
Plus it’s fun. Time to engage, baby. Coupons are not enough…
[tags]copywriting, copywriter, marketing, advertising[/tags]
Comments 2
Wonderful piece! But there is always a place for coupons :=)
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