I was asked to write a monthly column for Chief Marketer about blogging and engagement marketing, and my second effort just hit the newsstands (the virtual, online newsstand).

It focuses on The Britannica Blog — a stunning new blog effort from one of the oldest brands in the knowledge business. Until I’m back from vacation (my current dialup access is akin to two tin cans on a string), this will have to do.

Keep writing, Tom Chandler.

[tags]copywriting, writing, blogging, business blogging, engagement marketing[/tags]