Comments on: Today’s Exercise in Copy-Based Mind Control (or, A Dollar to the First Person Who Figures Out What This Means) http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/ Copywriting Beyond the Words :: The Freelance Writer's Life Wed, 04 Nov 2009 18:46:36 -0500 http://wordpress.org/?v=2.8.5 hourly 1 By: Janet http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-39373 Janet Wed, 02 Apr 2008 21:21:03 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-39373 Of course, the irony that just made a typo in the word "software" is not lost on me. :) Of course, the irony that just made a typo in the word “software” is not lost on me. :)

]]> By: Janet http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-39372 Janet Wed, 02 Apr 2008 21:19:44 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-39372 Ugh. I just had a flashback to some editing work I once did in the softare industry. This is deadly. Ugh. I just had a flashback to some editing work I once did in the softare industry. This is deadly.

]]> By: Joseph Ratliff http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-38276 Joseph Ratliff Sun, 16 Mar 2008 16:24:06 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-38276 Tom, That was what I call "thick" copy. It was too thick to wade through. I am almost sweating after reading that :). Joseph Ratliff Tom,

That was what I call “thick” copy.

It was too thick to wade through.

I am almost sweating after reading that :).

Joseph Ratliff

]]> By: Chris http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-38256 Chris Sun, 16 Mar 2008 10:00:49 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-38256 Firm but neutral business dialogue makes me all warm and fuzzy. Firm but neutral business dialogue makes me all warm and fuzzy.

]]> By: Lisa Shara http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-38166 Lisa Shara Sat, 15 Mar 2008 02:44:56 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-38166 Truly amazing in a head-scratching sort of way. Reminds me of this gem of a show review recently shared from within the music industry, which is more my writing stomping ground. Ironically, I was at this show, and still can't grasp what's being said. http://www.times-standard.com/entertainment/ci_8389566?source=email This ain't your grand-daddy's hippie jam band In the ensuing discussion about this review, someone summed it up as this: West coast speak. Translation -> "I liked the show; it was fun and a good time was had by all." I do like the review's title... Truly amazing in a head-scratching sort of way.

Reminds me of this gem of a show review recently shared from within the music industry, which is more my writing stomping ground. Ironically, I was at this show, and still can’t grasp what’s being said.

http://www.times-standard.com/entertainment/ci_8389566?source=email
This ain’t your grand-daddy’s hippie jam band

In the ensuing discussion about this review, someone summed it up as this:

West coast speak.
Translation -> “I liked the show; it was fun and a good time was had by all.”

I do like the review’s title…

]]> By: Howard http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-38149 Howard Fri, 14 Mar 2008 21:07:37 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-38149 Whoever wrote it has skimmed the book Consilience by E.O. Wilson, and various evolution blogs. Hence, abductive reasoning, and emergent strategies. But...you can't plan for "emergence," since it's unforseen by definition. Overall, it's a well-tossed word salad that relies more on rhythm than sense. Situation Normal Whoever wrote it has skimmed the book Consilience by E.O. Wilson, and various evolution blogs. Hence, abductive reasoning, and emergent strategies. But…you can’t plan for “emergence,” since it’s unforseen by definition.

Overall, it’s a well-tossed word salad that relies more on rhythm than sense.

Situation Normal

]]> By: Tom Chandler http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-38137 Tom Chandler Fri, 14 Mar 2008 17:36:18 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-38137 Roberta: Yeah, it beats me too, and I <i>know</i> what they do. The client list is impressive, so perhaps they're better in person. Roberta: Yeah, it beats me too, and I know what they do.

The client list is impressive, so perhaps they’re better in person.

]]> By: what the ! http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-38117 what the ! Fri, 14 Mar 2008 14:09:15 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-38117 [...] think he&39d hit a good bid, ...Opinion: AOL&39s great day at the office TechRadar.comwww.news.comToday??s Exercise in Copy-Based Mind Control or, A Dollar to the First Person Who Figures Out What T... There??s a lot of really, really bad copy floating around out there. More than ever before. And yet [...] [...] think he&39d hit a good bid, …Opinion: AOL&39s great day at the office TechRadar.comwww.news.comToday??s Exercise in Copy-Based Mind Control or, A Dollar to the First Person Who Figures Out What T… There??s a lot of really, really bad copy floating around out there. More than ever before. And yet [...]

]]> By: Roberta Rosenberg http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-38109 Roberta Rosenberg Fri, 14 Mar 2008 10:26:48 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-38109 Yes, but what do they actually do? Beats me. A website is like a wedding reception. It's about you, celebrates you but it's designed (or should be) for the comfort and enjoyment of your guests! Didn't make your portfolio, Tom? I can't imagine why. So many corporate clients love this kinda mish-mash, self-congratulatory love. Yes, but what do they actually do? Beats me.

A website is like a wedding reception. It’s about you, celebrates you but it’s designed (or should be) for the comfort and enjoyment of your guests!

Didn’t make your portfolio, Tom? I can’t imagine why. So many corporate clients love this kinda mish-mash, self-congratulatory love.

]]> By: Rolf http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/comment-page-1/#comment-38078 Rolf Thu, 13 Mar 2008 23:16:16 +0000 http://copywriterunderground.com/2008/03/13/todays-exercise-in-copy-based-mind-control-or-a-dollar-to-the-first-person-who-figures-out-what-this-means/#comment-38078 Perhaps it's klingon for "make big bucks fast!" Beam me up, scotty - if you know what I mean. Perhaps it’s klingon for “make big bucks fast!”

Beam me up, scotty – if you know what I mean.

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