Category: Biz Blogs

BoDo Launches "Working With Writers Series" »

By Tom Chandler on Apr 21, 2007 in Biz Blogs, Writer tools | 1 Comment

Cat at the cool new BoDo blog (Business of Design Online) is running a series of posts aimed at making it easier for designers (and clients) to work with writers.

The result of online interviews with a group of writers (including yours truly), the series includes thoughtful little gems like Choosing a Writer, the Writer’s Process, […]

How Bad Can It Get For a Marketer? Sony Lives Every Brand’s Nightmare »

By Tom Chandler on Mar 10, 2007 in Biz Blogs, Underground Entertainment | 4 Comments

David Airey’s design blog delves in the SONY Playstation 3 mess, and showcases a devastating anti-PS3 YouTube video that’s been viewed better than a half-million times.
First, Sony released an ultra-expensive gaming product (PS3) that actually inhibited online play (social networking).
Ouch.
Then they got caught running the Sony Flog (a fake fan blog), which not only deceived readers, […]