Tag Archives: freelancing

Have You Hugged Your Online Marketing Map Today?

Lately, there’s been precious little writing going on here – an odd reality given that you’ll find the word “writer” in this blog’s title.
It’s not sloth.
It’s a slew of new Web projects. A little teaching. A rare fly fishing vacation/road trip. And the happy byproduct of taking my own advice (I know, it amuses me [...]

The Numbers Aren’t Pretty – But Is There An Emotional Toll to Freelancing in a Recession?

Freelancers are suffering a recession-linked double-whammy – not only are clients and customers cutting budgets, but the newly unemployed are swelling the ranks of the self-employed, and driving fees downward.
This New York Time article (found via the Copywriter Maven) looks at the recession’s effect on the self-employed (and under-employed), and touches on an often-overlooked [...]

Where the Time Goes When There Isn’t Any

Because I foolishly took a vacation, I’m now overwhelmed with Stuff to Write, and my workload is treating me the same way trains treat automobiles:

Because she’s a game sort who’s willing to share the pain, Roberta Rosenberg posts pretty much the same story of getaway-related overwork.
I won’t turn this post into a pine [...]

Getting Ready For the Client Pitch: How to Turn Prospects Into Clients

I’ve repeatedly said you should pick the clients and projects that interest you, get your foot in the door (via lumpy mailers), and get the business.
But how do you pitch prospects — and make them buy what you’re proposing?
I’m working on a pitch right now. (And yes, I  generated the meeting via a lumpy [...]

The Best Reason EVER to Begin Your Freelance Copywriting Career (or, Why We Freelance)

AT&T is now offering realtime monitoring services to small and medium sized businesses. Big Brother’s watching, and it turns out he’s your boss…