Tag Archives: pitching new clients

How to Pitch New Clients, How to Pick Them, and Why You’d Want to do Either

Say you wanted Double Chocolate Fudge ice cream, but the ice cream folks kept handing a single scoop of Mango Fruity Bubblegum across the counter.
You’d leave and go where you got to pick the flavor, right?
So why do so many copywriters passively let the universe pick their clients for them — when they [...]